2011年7月29日星期五

【禁闻】动车惨剧对比中共时代广场广告

【禁闻】动车惨剧对比中共时代广场广告

【新唐人2011年7月29日讯】继上半年,中共斥巨资在纽约�时报广场�滚动播放所谓
�形象广告片�之后,中共喉舌媒体《新华社》,近期又租下纽约�时代广场�一块黄
金位置的巨型电视广告牌,将于下周一开始播放广告。中共希望在国际上树立形象,但
是评论者指出,�温州动车惨剧�对国家形象的损害,却是多少金钱都弥补不了的。

BBC报导,《新华社》租的这块液晶显示幕广告牌,高18米,宽12米,位于�时代广场
�的北端。每天大约有50万人经过这一地区。广告牌位置原为�汇丰银行�租用,但�
汇丰银行�在上个月租期到期后没有续租。

《新华社》租下这块广告牌,被认为是中共改善国家形象,树立中国品牌的又一次努
力。

原北京大学法律系讲师王天成表示,共产党的广告宣传无法改善自身的形象,因为全世
界都看到他的专制和恶劣的人权。他说,当这种宣传和实际情况如果形成反差,反而会
激起更多人的厌恶。

王天成(原北京大学法律系讲师):�与其做这种面子工程,还不如真的把自己的脸搞
得好看一点,改善一下人权状况,启动政治改革。你看最近发生的高铁追尾事件,他对
中国的国家形象损害多大啊。那么多人关注,他就草草了事。事故还没进行调查,就先
把证据给毁了。�

曾经担任�中国改革杂志社�新闻部主任,和《纽约时报》北京分社新闻助理的赵岩分
析说,中共企图在世界上抢夺话语权。他举例说,去年中共收购美国《新闻周刊》没有
成功,现在又到�时代广场�投放广告,而被称为�海外央视�的《凤凰卫视》,最近
也在纳斯达克上市。赵岩提醒美国政府注意中共的文化和政治渗透。

赵岩(资深媒体人):�国际外交是要对等的。那么美国的什么媒体可以在中国上市
呢?美国的CNN和我所在过的《纽约时报》可以拿到上海去上市吗?我想胡锦涛一定会
说不可以。那么为什么《凤凰台》可以到美国来上市呢?现在如果《纽约时报》到王府
井去,或到天安门广场去,搞一个巨大的屏幕,他肯卖吗?他也不肯卖给《纽约时报
》。�

赵岩建议美国政府,在允许中国的媒体和广告进入�时代广场�的同时,要求中共当局
以同样的权利,对美国的新闻和美国的广告加以开放。

另外,赵岩认为,如果《新华社》新租的看板,仍然遵循今年年初使用体育明星和娱乐
明星,来代言国家形象的思路,那就是浪费纳税人的钱。

赵岩:�国家的形象和软实力不是通过这样的广告来搞的。国家的软实力是通过几个方
面来进行的。要通过你的教育,通过你的意识形态,通过你的外交,等等一系列的问题
来表现。�

赵岩批评那些被用来代表中国形象的娱乐明星,基本上都是愿意当奴隶的中国人的形象
展,根本代表不了中国人的脊梁和中国人真正的精神。

而BBC的报导还说,《新华社》自1971年起,就在美国开设了《新华社》分社。《新华
社》五月份将北美的总部,从纽约的皇后区搬到了�时代广场�。据《凤凰网》的报
导,广告牌业主拒绝透露《新华社》付出的租金价格。但据了解,�时代广场�最优质
的广告位置租金,可以高达每月30万到40万美金。

新唐人记者秦雪、薛莉采访报导。

Xinhua's Times Square LCD Whitewash

Earlier this year Chinese Communist Party (CCP) broadcastedthe costly
scrolling "branding commercials".Now CCP's Xinhua is leasing a big screen
on Times Square,and will be playing ads starting from next week.CCP aims to
improve its global image.

Experts remind us thatmoney can't whitewash the late high-speed railway
tragedy.

According to BBC, the LCD screen leased by Xinhua,is 18m tall, 12m wide,
located at Times Square's north end.Half a million people pass through this
area everyday.

The space was leased by HSBC, which didn't renew its leaseafter the lease
expired last month.

Renting this ad space is seen as another effortto burnish CCP's image and
popularize itself overseas.

Former Peking University Law lecturer Wang Tiancheng said,CCP's propaganda
will not improve its image.The whole world is witnessing its autocracyand
worsening human rights record.He said, when the propaganda is different
from reality,it will evoke even more negative thoughts.

Wang Tiancheng: "Instead of building a vanity project,

it is better to change itself, to improve the human rights,and to initiate
political reform.Look at the recent high-speed rail disaster.How bad it
makes the country look.You (CCP) handled it hastily before so many peoples'
eyes.Evidence was destroyed without any formal investigation."

Former "China Reform Magazine" news department director,New York Times'
Beijing news assistant Zhao Yan analyzesthat CCP is trying to establish its
presence abroad.

They failed to buy Newsweek last year,now they are trying to advertise on
Times Square.In addition, the Phoenix TV known as the "overseas CCTV"became
listed on Nasdaq recently.Zhao Yan is warning the US governmentto be aware
of CCP's cultural and political infiltration.

Zhao Yan: "International diplomacy is based on fairness.Which American
media is listed on Chinese Stock market?Can CNN and New York Times be
listed in Shanghai?I think Hu Jintao will say no.Then why is Phoenix TV
listed in US?

Now if New York Times wants to advertise on a big screenin Wangfujing or
Tiananmen will they let them? They'll not."

Zhao Yan suggests now when the US government permitsthe CCP media and ads
to come to Time Square,they should request from China equal rightsto open
up access to American media and advertisements.

Zhao Yan thinks also that if Xinhua still featuresfamous athletes and
celebrities on its ads as earlier in the year,in order to uplift and
promote the CCP's image,then this is a waste of the tax payers' money.

Zhao Yan: "A country's image and strengthsare not to be promoted by
advertisements like this.A country's soft powers are shown through its
education,ideology and diplomacy."

Zhao criticizes the celebrities promoting CCP's image,which shows that the
Chinese are willing to be enslaved.This is not the Chinese's true spirit.

According to BBC, Xinhua had an office in US since 1971.In May, Xinhua
moved its US headquarters to Times Square.Phoenix.net said that the company
leasing this ad spacehad refused to disclose the cost of the lease.Based on
estimates, such an ad location on Times Squarewould cost in the range of
USD 0.3 to 0.4 million per month.

NTD reporters Qin Xue and Xue Li 2011-07-29
11:02:54http://www.ntdtv.com/xtr/gb/2011/07/29/a566351.html.-【禁闻】动车惨
剧对比中共时代广场广告.html

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